VISUAL STORYTELLING
EACH VISUAL PROJECT IS MORE THAN JUST IMAGERY—IT IS A STORY IN MOTION, AN AESTHETIC UNIVERSE THAT TRANSCENDS THE OBVIOUS AND DELIVERS IMMERSIVE EXPERIENCES.
EXPLORE THE VISUAL UNIVERSE CREATED FOR EACH ARTIST.
EXPLORE THE VISUAL UNIVERSE CREATED FOR EACH ARTIST.
CREATIVE DIRECTION FOR ARTISTS
ALBUM :: REVERSA and REVERSA [in]ato [CAROL BIAZIN]
CONCERT :: CAROL BIAZIN AT LOLLAPALOOZA 2023
ALBUM :: NO ESCURO, QUEM É VOCÊ? Disc 1 [CAROL BIAZIN]
CONCERT :: NUMBER TEDDIE AT ROCK IN RIO 2023
PHOTO SHOOT :: REVERSA “DELUXE VISION”
PHOTO SHOOT :: CAROL BIAZIN FOR BAZAAR
CREATIVE DIRECTION FOR MUSIC VIDEOS
*ALL CONCEPTS WERE CREATED BASED ON A BRIEFING AND/OR IN COLLABORATION WITH THE ARTIST AND HER TEAM.
THE STRUCTURE OF "REVERSA" WAS DESIGNED TO PROVIDE FANS WITH A COMPLETE, ORGANIZED STORY EXPERIENCE, ALLOWING THEM TO FULLY ENGAGE WITH THE NARRATIVE IN A COHESIVE WAY.
"REVERSA" IS THE STORY OF A RELATIONSHIP TOLD BACKWARDS, WHERE THE END IS JUST THE START OF A DEEP DIVE INTO THE EMOTIONS AND TRANSFORMATIONS OF THOSE WHO LIVED IT. DIVIDED INTO THREE ACTS – ACT III: ALTEREGO (FIRE), ACT II: INTROSPECTION (WATER), AND ACT I: THE BEGINNING (AIR) – THE ALBUM UNFOLDS AS AN EMOTIONAL CYCLE, WITH EACH MOMENT REPRESENTING A FUNDAMENTAL ELEMENT THAT DRIVES THE NARRATIVE. FIRE SYMBOLIZES THE ATTEMPT AT REINVENTING THE SELF, WHILE WATER BRINGS REFLECTION AND DEEP INTROSPECTION, AND AIR CARRIES THE LIGHTNESS AND BEGINNING OF EVERYTHING, WHERE DREAMS STILL HOVER IN THE AIR AND YOU FIND YOURSELF ‘FLOATING.’
"REVERSA" IS THE STORY OF A RELATIONSHIP TOLD BACKWARDS, WHERE THE END IS JUST THE START OF A DEEP DIVE INTO THE EMOTIONS AND TRANSFORMATIONS OF THOSE WHO LIVED IT. DIVIDED INTO THREE ACTS – ACT III: ALTEREGO (FIRE), ACT II: INTROSPECTION (WATER), AND ACT I: THE BEGINNING (AIR) – THE ALBUM UNFOLDS AS AN EMOTIONAL CYCLE, WITH EACH MOMENT REPRESENTING A FUNDAMENTAL ELEMENT THAT DRIVES THE NARRATIVE. FIRE SYMBOLIZES THE ATTEMPT AT REINVENTING THE SELF, WHILE WATER BRINGS REFLECTION AND DEEP INTROSPECTION, AND AIR CARRIES THE LIGHTNESS AND BEGINNING OF EVERYTHING, WHERE DREAMS STILL HOVER IN THE AIR AND YOU FIND YOURSELF ‘FLOATING.’
AS THE ALBUM UNFOLDED, COLORS EMERGED NATURALLY. EACH ONE WAS NOTED, AND WHEN PIECED TOGETHER, THEY FORMED A GRADIENT. BUT NOT EVERYTHING FLOWS SEAMLESSLY—SHARP CUTS, ABRUPT TRANSITIONS, SUDDEN BREAKS. BECAUSE THAT’S HOW THE STORY HAPPENED. WHAT SEEMS LIKE CONTRAST IS, IN FACT, TRUTH.
“REVERSA [IN]ATO" IS THE DELUXE VERSION OF THE ALBUM, COMPLETING THE CYCLE ANDREPRESENTING A MOMENT WHERE CAROL RETURNS TO HER NEUTRAL STATE (EARTH, WITH HER FEET ON THE GROUND). SHE'S IN THE NOW, EMBODYING THE ESSENCE OF A TAURUS (HER SIGN), A ZODIAC SIGN KNOWN FOR ITS STABILITY AND CONNECTION TO THE MATERIAL WORLD. THE WORD "IN" HERE IS A PLAY ON THE CONCEPT OF "INATE," WHICH MEANS SOMETHING THAT IS NATURAL, INHERENT, AND DEEPLY ROOTED, JUST LIKE THE FOUNDATION SHE RETURNS TO IN THIS FINAL ACT.
*ALL CONCEPTS WERE CREATED BASED ON A BRIEFING AND/OR IN COLLABORATION WITH THE ARTIST AND HER TEAM.
ACT III
☆☆☆
ACT II
☆☆☆
ACT I
VISUALS FOR CAROL BIAZIN’S PERFORMANCE AT ROCK IN RIO
CREATIVE DIRECTION BY GABRIELA GRAFOLINGRAPHIC DESIGN BY BERNARDO ABDALAH
REVERSA
CREATIVE DIRECTION: GABRIELA GRAFOLIN @GGRAFOLIN
ART DIRECTION: BEATRIZ DÓREA & ISABELA VDD @BEATRIZDOREA & @ISABELAVDD
3D MODELING & POST-PRODUCTION: LUCCA MARQUES @LUCCAAMARQUES
STILL PHOTOGRAPHY: ACID @ACID.VK
PHOTO ASSISTANT: JOSÉ PORTILHO @PORTILHOL
DESIGN/LIGHTING ASSISTANT: ADRIANO @DRICO______
STYLIST: MARIA LUIZA COSTA @MARIAALUIZACOSTA
MAKEUP: PEDRO SIMI @PEDROSIMIBEAUTY
REVERSA [in]ato
CREATIVE DIRECTION: GABRIELA GRAFOLIN @GGRAFOLIN
ART DIRECTION: CAROLINA MONTEIRO @CAMON.ARTE
PHOTOGRAPHY: LARISSA KREILI @LARISSAKREILI
PHOTO ASSISTANT: DANIEL SULIMA @DSULIMA
STYLIST: MARIA LUIZA COSTA @MARIAALUIZACOSTA
STYLING ASSISTANT: LINA SOARES @FLIRTLINA
GRAPHIC DESIGNER: GABE LIMA @GABE____LIMA
BEAUTY: PEDRO SIMI @PEDROSIMIBEAUTY
BEAUTY ASSISTANT: ERICA SAMPAIO @ERICASAMPAIOMUA
GENERAL PRODUCTION: LUANA ALMEIDA @LUANAALMEIDA
MANAGEMENT: TAG MUSIC @TAGMUSICBRASIL
